Subin
Hong

Thanks to her experience with the LVMH Fashion Group, Subin has an in-depth professional background in luxury goods in China. She was involved in expansion and real estate operations, working with local and international general managers. She then led a number of group-wide cross-regional and cross-functional retail development initiatives. These various projects contributed to the development of the Group’s store network in China, the standardization and improvement of sales processes, and the entry strategy of international brands into the Chinese market.

In 2017, she arrived in Paris to work as a consultant for Cushman & Wakefield. She supported international brands in entering and establishing themselves on the French market, overseeing their business expansion strategy, lease negotiations and market intelligence.

Since 2019, she has again been based in Asia, in Singapore, where she focuses on projects supporting leaders and their organizations. Nothing brings her more satisfaction than seeing her clients unleash their inner critic, create their own definition of success and lead with courage and authenticity, inspiring others to do the same.